Publisher Note

This publication takes shape as an alphabet book and a typographic specimen shedding light onto the cartazistas’ craft, unique to the Brazilian scene. Employee or freelance, he or she elaborates by hand the visual communication material for many businesses (supermarkets, butchers, convenience stores, bakeries…). Mostly self-taught, trained through observation” or via internet, these professional calligraphers have developed the art of handwriting and composition. They have adopted, each one in their own manner and with specific tools, a unique craftsmanship in letter drawing. The encounter and interview with three Cartazistas constitutes the contents of the publication.

Art Book

Na Ponta Dos Dedos

— O abecedário do cartazista

Publisher
Edition 1st edition
Release Date 2020
Credits
Designer: Paul ANDALI
Printrun 50
Identifiers
ISBN-13: 978-2-9566705-1-3
Original Price 25.00 EUR
Availability Available
Technique Offset